THE HISTORY OF ORLANDO'S
Alternative Food Company
The Roots At Orlando's
NOTE: This text appeared on the back of a menu entitled “Alternative
Foods” which was on the tables in the early 80’s. Loyd later gave
health lectures free to the public next door, and sold Simpler Life
storage foods and rebound exercisers. Check out the reference to $2.00
pitchers of beer! The salad bar never happened on the back wall, but
we did try out a portable salad bar in the front for awhile, which
was a nightmare when we got busy. Most customers preferred the way
we had always done things—brought the salad to their table.
Rebound exercisers were the fore-runner of today’s ubiquitous
mini-trampolines that sell for $19.95. When they first came out, they
were marketed by one company, Vitalizer. Vitalizers sold for $185
each, and close to $300 with an ottoman cushion on top. Loyd used
to bounce in the forest room next to the bar, demonstrating the product.
He sold 45 of them before the foreign knock-offs hit the shelves!
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ANSWERS TO SOME OF YOUR QUESTIONS
A lot of you have expressed curiosity about what we are up to
here--what are we doing to the back wall, are we expanding next door,
when are we going to get finished? My standard reply to the last question
is “When we get some money.”
You see, we aren’t some giant corporation rolling into Lubbock
with satchels full of money and an operations manual two hundred pages
thick. We’re a simple little family restaurant that takes personal
pride in everything we sell. And although business is good and getting
better, it’s not yet great. Lunch has slowed down, and that’s why
we’ve added these lighter and cooler dishes to help you beat the summer’s
heat. And Happy Hour is nonexistent even though we serve half-price
drinks, $2.00 pitchers, and the best nachos in town. Some of you must
be alcoholics.
So we’re moving along as fast as we can. We’re in the process
of trying to borrow some money but banks are hesitant to loan money
to small Italian cafes run by people who walk around spouting words
like “whole wheat,” “enzymes,” and “reflexology.” As soon as we’re
rich and famous and living in Europe driving Mercedes Benzes and drinking
vintage wine they’ll be more than happy to lend it to us, but while
we’re trying to figure out how we can pay the light bill and still
buy a central air-conditioner they aren’t so receptive to our pleas
for help.
What we plan to do to the back wall, Lord willing, is build a
stage-like platform to house a new giant salad bar that will offer
every kind of fresh vegetable imaginable, and will be illuminated
by an overhead skylight like the one in the bar. You’ll have your
choice of both hot and cold soups.
Next door we have started on a new dining room and Orlando’s Country
Store, which will offer you fresh vegetables and fruits, oils, grains,
syrups, seeds and nuts, books, vitamins, homemade breads, cheeses,
meats, salads, and takeout food from our menu. We’ll also feature
picnic baskets which you can carry out to your favorite spot hassle-free.
That’s all the room I have. Ask me about any other questions you might
have.
Loyd Turner
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